Module: Analysis of Information Integration within and between International Companies
Module: Analysis of Information Integration within and between International Companies
Developing and implementing integrative strategies
Problem & TaskVolatile competition and technological innovations require the development of strategies that can be dynamically adapted to new requirements. An analysis of the competitive environment as well as the strengths and weaknesses of the company are essential to this. In addition, it is necessary to have a systematic understanding of one‘s own value creation chain in order to be able to increase efficiency through improved process integration.ObjectivesEmployees involved in decision-making must continually consider questions of strategy formulation and development and have solid knowledge of methodologies in these areas. This includes being able to recognize the opportunities and risks presented by technological advances and developing models for business transformation. Well-founded knowledge in both European and US Management philosophies are essential for committed managers in today’s corporate environments. |
ApproachThis module takes place at Boston University’s renowned School of Management. The sessions will focus on the analysis of companies as well as the development and implementation of strategies for integrating information within international settings. A number of case studies will be used to analyze value-added chains and information flows. From these, opportunities will be derived for increasing the company’s productive efficiency. The module is structured in a highly interactive manner and includes a comprehensive business simulation.
Module supervisionProfessor Jonathan Hibbard, Ph. D. |